Empower the B2B digital buyer For too many years, B2B brands redirected buyers and procurement managers to their partners, even while customers wished for digital shopping. And, like their B2C counterparts, B2B buyers continue to seek product information wherever they…
It’s easy to assume that English is the lingua franca of the web. While it still ranks as the top language in use, its share is giving way to Chinese and Spanish. Multilingual social media has never been more relevant. Engaging…
It’s a heart-sink moment. You’ve just presented a new design to a client, and they appear delighted. Then they utter the kiss of death: “I love it, but just let me run it past a few colleagues before signing it…
Running an online store can be a challenge. The popularity of online stores has resulted in an overwhelming choice for consumers, so if you don’t actively promote your store it will get lost in the internet wilderness without any customers.…
The benefits of having a website for your business are well known, but whether you’re building a new site or revamping an existing one, the process can easily get overwhelming. You can quickly find yourself getting bogged down with changing…
What is SCA? Strong Customer Authentication (SCA)* is a new regulation taking effect on September 14, 2019 that requires merchants to use multiple methods of verifying customers’ identities. To help you comply with the new requirements — and make sure…
What does the future of your business look like? Heard about online marketplaces but don’t know how to leverage them for your business? With marketplaces expected to make up 40% of all online revenue within the next few years,1 it’s…
Metric International, Inc. is a multilingual global services agency specialized in digital presence through: Technology, Branding and Marketing solutions.